WHAT WILL WE DO WITH THE RECYCLED PLASTIC WE BUY?
We’ve started using our Community Trade recycled plastic in our 250ml Shampoo and Conditioner bottles.***
After our plastic is collected and sorted in waste segregation centres, it is cleaned, compressed into bales and transported to Europe where it is converted, rigorously cleaned and sterilised. The resultant resin is tested to food grade standards and is then converted into granules and recycled back into our bottles.
In the future, we want to buy even more Community Trade recycled plastic from our partners so we can use it in more of our product packaging and strive to be even more sustainable.
We know we’ve got a long way to go, but don’t worry. This is just the start of our Community Trade partnership and our commitment to tackling the plastic crisis. Who knows what we can achieve together next?
***100% recycled plastic with 15% Community Trade recycled plastic, excluding our bottle caps.